Wednesday, February 8, 2012

5 Ways To Get Found on YouTube - Salon Business Marketing Tools

Salon Internet Marketing Strategy:? 5 Ways To Get Found on YouTube

This salon Internet marketing strategy will cover the importance of optimization using the description section of your YouTube videos.

What is the description:

The description section of your online salon marketing video is where the content of your video can be discussed and outlined. ?In this section you can also use links and many keywords to describe the video to your audience.

When using this technique to describe your beauty salon video there are some key components that you want to make sure you include in all of your marketing videos.

1. ?Before describing your video the first thing I recommend is inserting your website address or any site address where you want people to find you or seek additional information about your services. The description section of your online marketing videos is one of few areas where you can actually insert a link to direct people outside of YouTube and not be in violation.

Its important to have your url address at the beginning of the description section because it will make sure that is it seen. ?There is only so much of the description that is shown before you have to click to view more and you do not want that.

TIP: ?Make sure the url description contains http:// otherwise it will not be a clickable link

2. ?One of the best salon Internet marketing strategy advice I can give you is to make sure your description contains many keywords that are relevant to your video. ?Use the research keyword tool I have mentioned before (Wordtracker or Google Keyword Tool) to make sure you fully optimize your video. ?You also want to include the keywords you used in your title and tags in your description.

3. ?Don?t just stuff random keywords in your description. ?Your description area should flow with the keywords being used and it should be coherent. ?Your audience and potential subscribers will appreciate this in the long run.

4. ?There are many different links you can include in your salon marketing video. ?Here are a few suggestions:

    • Subscription Link
    • Website link
    • Facebook link
    • twitter link
    • linkedin link
    • YouTube Channel Link
    • Any other relevant sites to your business

5. ?To make it easier for your audience to follow your how to videos and know which episode they are watching its a good idea to place this data in the description loaded with specific keywords using your title. ?Example: Full Episode: ?Season 1, Epsiode 1 | Revlon Color: ?How to Lowlights.

Incorporating these tips into your salon Internet marketing strategy from will help increase your search engine ranking and optimization for your salon videos. ?Discover more tips that will make you money by the end of the week.

To Your Success

Natalie

Source: http://salonbusinessmarketingtools.com/social-media-marketing/salon-internet-marketing-strategy-5-ways-to-get-found-on-youtube/

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